Peg your jeans and get ready to start Livin’ On The Edge, 90s geeks! A blast from your boozy beverage past is making a comeback. They’re bottling Zima again.Yes, Zima… The drink that made Greendale Community College alumnus Luis Guzman “dude, I wouldn’t clean my floor with this” will soon be heading to your favorite beer vendors. Not everyone feels the same way about Zima as Luis, of course.Like so many 90s trends, Zima had a pretty loyal following back in the day. MadTV fans might remember it being the preferred drink of Rusty Miller. And, hey, if Crystal Pepsi is worth bringing back for round two then clearly Zima deserves another shot.AdChoices广告Zima had a pretty good run. Coors started bottling it way back in 1993 and it was popular enough to stick around on store shelves until 2008. What ended Zima’s 15-year run? Pete Coors himself told Ad Age how things went down.“We decided to do Zima Gold, which was a huge disaster,” he said. They also made the decision to nix Zima’s trademark fluted bottle with a smooth, generic one which, Coors said “killed the brand, frankly.”Like a lot of trendy American products, Zima remained big in Japan. And now that innumerable other 90s fads are making a comeback, Molson-Coors decided that the time was right to bring the lightly carbonated malt beverage that offered “Zomething different” back for the “one of the zillion fans who have missed Zima.”If you count yourself among them, you’ll have to move quickly. It’s reportedly only being offered for a limited time. Of course, you could say the original Zima was, too, so you may be able to buy it until 2032 for all we know.
Emirates has announced it will launch a daily service between Dubai and Fort Lauderdale-Hollywood International Airport on 15 December 2016, serving the South Florida area, including Fort Lauderdale, Miami, and West Palm Beach. This will be Emirates’ 11th passenger route in the United States.The airline will operate a GE-powered US-built Boeing 777-200LR aircraft in a three-class configuration on the route, offering eight First Class suites, 42 Business Class lie-flat beds and 216 Economy Class seats for travellers, and up to 15 tonnes of bellyhold cargo for shippers.“Fort Lauderdale and Miami are two of America’s most exciting destinations for leisure and business travel,” said Sir Tim Clark, President Emirates Airline. “Broward County and Dade County combined to host more than 25 million visitors last year, mainly from the United States and Latin America.”He added: “We anticipate our service will contribute to the economy of South Florida by bringing new travellers to the area from across our route network, at the same time offering greater competitive choice for consumers and new one-stop passenger and air cargo connectivity for the region to the global destinations that we serve. We launched our non-stop Dubai-Orlando service roughly a year ago and its strong performance encouraged us to select Fort Lauderdale as our 11th US destination.”“Broward County is honored that Emirates airline has selected FLL as their gateway to our vibrant and exciting destination,” said Marty Kiar, Broward County Mayor. “This non-stop service will allow world travellers to experience our sun-drenched beaches to the majestic beauty of the Everglades and all the sensational attractions of a cosmopolitan area. Additionally, our residents can now explore the Middle East and the other 150 plus cities served by this world class airline.”“Amid seemingly endless airline consolidation and diminishing value for travellers, this new service from Emirates is a welcome development,” said US Travel Association President and CEO Roger Dow. “When international airlines open new routes to US airports, providing supply where there is previously unmet demand, both flyers and local economies benefit enormously from higher customer service standards and the good, non-exportable jobs fuelled by increased travel. We hope to see more of this type of service expansion, which provides a much-needed infusion of connectivity and healthy competition into our aviation market.”